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MobileActive08

A Global Summit about
Mobile Technology for Social Impact
October 13-15, 2008
Johannesburg, South Africa

 
 
Wireless Technology for Social Change
Read the new report on trends in mobile use by NGOs:
Wireless Technology for Social Change.

The report was commissioned by the UN Foundation/Vodafone Group Foundation Partnership and written by Katrin Verclas and Sheila Kinkade.
 

Txt4Choice: NARAL's Experiences with Mobile Advocacy

Curious how your state ranks on reproductive choice? NARAL Pro-Choice America makes it easy to find out. By texting the word "grade" and the abbreviation of your state to a short code, you get an almost-instantaneous text response with your state's grade and opportunities for more information. "One of the reasons we decided to invest in mobile technology is we want to diversify how we're communicating with people," said Kristin Koch, Deputy Director of Communications at NARAL. NARAL recently began a mobile program -- they're calling it Txt4Choice -- and has been exploring how to use mobile in ways that compliment and integrate into their already developed communications strategy.

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Woman and Mobile Phones: And who will join this standing up

In 2005, Samsung released a phone designed especially for women. The phone, with a "curvaceous, feminine design" included applications like a fragrance and aromatherapy guide, a shopping list, a calorie counter, a biorhythm clock, and a calendar to help women keep track of their periods. "Almost every woman will desire it," wrote one reviewer, in a piece entitled "High tech for the ladies."

Those marketers and reviewers have it all wrong.

For women around the world, mobile phones are not about sexy designs and knowing when it's that time of the month. Mobile phones are slowly changing the lives of women who use them and the communities in which they live. They've created a path out of poverty for many women in the developing world, as microfinance and "phone ladies" running businesses increase in numbers. Mobiles are enabling translation for victims of domestic violence in the United States, provide Ukrainian sex workers a way to safety, and protect Philippine domestic workers in the Middle East. Mobile phones are giving voice to female reporters in Africa and encouraging free speech in Egypt. And as mobile phones become increasingly ubiquitous -- they're already at 3.3 billion and counting -- they are likely to continue to influence the lives and societies of the women who use them in the future.

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Free Women: Human Rights via MMS for International Women's Day

This video about women's rights is one of three mobile phone videos made by Egyptian artist Ahmad Sherif, designed to be spread virally on mobile phones.

The text, translated into English, says

Muslim? Great. Christian? Perfect. Jewish? Shalom. Veil? Why not. Niqab? Be my guest. No Niqab? Your choice. Atheist? Whatever. You're ready to die for God? It's your life. You would die for Adel Imam? Who wouldn't...

 

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