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getting out the vote

 
MobileActive08

A Global Summit about
Mobile Technology for Social Impact
October 13-15, 2008
Johannesburg, South Africa

 
 
Wireless Technology for Social Change
Read the new report on trends in mobile use by NGOs:
Wireless Technology for Social Change.

The report was commissioned by the UN Foundation/Vodafone Group Foundation Partnership and written by Katrin Verclas and Sheila Kinkade.
 

TXT Out the Vote

Much was made of a poll conducted by Zogby International and Rock the Vote just before the 2004 Presidential election. The poll, taken solely over mobile phones, showed John Kerry with a significant lead over George W. Bush. The predictive failure of this groundbreaking poll may be due to the fact that while only 2.3% of the 18- to 29-year-old poll respondents said they did not plan to vote, U.S. census data shows that the actual turnout by the youngest voting blocks was much lower than the national average of 64%, with participation at a mere 47% among those age 18 to 24.

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New Voters Project

operates in:
United States

contact:
http://www.newvotersproject.org/

The Student PIRGs’ New Voters Project and Working Assets, in cooperation with researchers from the University of Michigan and Princeton University, recently released a study demonstrating the effectiveness of using text / SMS messages to mobile phones to mobilize young voters in the November 2006 elections. The study found that text message reminders to new voters increased an individual’s likelihood of voting by 4.2 percentage points.

You can access the study here.

References / Past Projects

The New Voters Project is a nonpartisan effort to register young people and get them to the polls on Election Day. Since launching the New Voters Project in late 2003, we have been doing this work for two reasons. First, we believe democracy is strongest when citizens participate and for too long, young people haven't been full participants. Second, we believe the best way to get political leaders to pay attention to young people and their issues is to demonstrate that young people are a viable constituency that can be mobilized using tried and true techniques.



Getting Out the Vote in the US: TxtVoter and Mobile Voter

mobile voter logo 

This campaign is powered by Mobile Voter and MobileActive Ben Rigby, supported by the Pew Charitable Trusts.

 Music for America, a nonprofit advocacy for young-voter registration, will kick off a text-messaging campaign this June at concerts around the country. "The text-messaging campaign called TXTVoter, will involve artists such as Green Day, Moon Zappa and Death Cab for Cutie. During performances, participating musicians will call on concertgoers with cell phones to get registered by punching in a word designated by the musicians and then sending it off using a short numerical code. Fans will receive a reply asking them to send their name and address to receive voter registration forms . They'll get an SMS reminder to vote on Election Day."  Great work, Ben.   (Full disclosure: I am on the board of Mobile Voter.)

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