m cell phones

Missed Calls, More than Smoke Signals of the 21st Century

Posted by fredericknoronha on Oct 02, 2008

Jonathan Donner has been studying mobile phone use in the developing countries for several years. We have written previously about his fascinating work on the phenomenon of missed-calls as a way of communicating.

Jonathan is a researcher in the Technology for Emerging Markets Group at Microsoft Research India in Bangalore and an astute social scientist. At MobileActive08, Donner will be speaking in a panel where participants will brainstorm innovations in social mobile marketing.

Just make a missed-call...