.org mobile

The Mobile Web and Your Organization

Posted by KatrinVerclas on Jan 16, 2009

Data from Informa indicates that by 2010 half of the planet's population will have access to the Internet through a mobile device.  Should you make your website mobile?  We have heard recently from a number of organizations contemplating whether they should build a mobile site.  Following is an overview of some points to consider and resources to draw on as you consider a mobile web presence.

A bit of background: There are now  4 billion mobiles phone subscribers around the world, according to the ITU, far outpacing Internet users worldwide.  GSMA, the industry group for telecom companies, reports that more than 80% of the World population is currently covered by a GSM network.

This means that mobiles have become the most ubiquitous communication device in human history. It also means that a majority of the world's population will access the web via their mobile phones. And this means that organizations around the world need to think about what this means for their users, audience, and websites.