MobileActive.org

A new technology has crept onto the African scene that has enabled a step change in the way that the poor can access and share information. This concept paper outlines why we believe that Instant Messaging (IM) through services such as Mxit and JamiiX can make a significant difference, not only to the provision and impact of information services, but more importantly to the ongoing coaching and mentoring of individuals and communities. This technology offers benefits in terms of lower cost and greater ease of use, whereby users can enter into a “conversation” with a service provider. It is this ability to establish a relationship through the multiple exchange of texts that distinguishes the system from SMS based information services, and it is relationships that hold the key to translating information into practice and thus lasting transformation.