mobile audiences

Delivering Audio Content to Mobile Audiences

Posted by MelissaUlbricht on Dec 20, 2010

Prabhas Pokharel contributed research and writing to this article.

We turn now from producing video on your mobile to audio to show you different ways that people are delivering content to mobile phones. Sending audio content can help you reach new and increasingly mobile audiences. It can also be a great way to reach semi- or illiterate populations or others for whom written content is not suitable.

There are many channels to deliver audio content to mobiles: calling listeners, providing numbers for them to call, having mobile web or app-accessible radio, or leveraging radios that are included in many mobiles. This post will focus primarily on projects and tools that use phone calls, or the "voice channel," to share content.

There are quite a few projects that disseminate audio content using the voice channel:

The Mobile Minute: Mobiles + Journalism, an Open-Source Mobile Network, Fundraising with QR Codes

Posted by AnneryanHeatwole on Aug 13, 2010

Today's Mobile Minute features links on fundraising with QR codes, a survey report on how audiences get information, a breakdown of how journalism is changing due to mobile phones, the announcement of a clearer definition of mobile broadband, an open-source, solar-powered mobile network, and five cross-platform mobile development tools.